|The Hennepin Lawyer: Advertising, Circulation, Readership|
The HENNEPIN LAWYER is the official membership publication of the Hennepin County Bar Association and is designed to inform metro-area lawyers about current issues and topics relating to their legal practice. With more than half of Minnesota’s attorney population living or working in Hennepin County, the HCBA is the largest district bar in the state.
Since 1933, the Hennepin Lawyer has been a respected resource for up-to-date articles about the legal profession and developments in the law, particularly as they relate to practice in Hennepin County. The publication reaches attorneys, judges, law office personnel, and legal administrators. It is perfect advertising vehicle to reach Minnesota’s active, metropolitan lawyers. From the newest practitioners to the most experienced attorneys in the state, the HENNEPIN LAWYER is the go-to-read for legal professionals.
Each issue of the 40-page bimonthly magazine is sent to 8,000 bar association members and subscribers.
The majority of HCBA members work in law firms, while the rest work in business, government, nonprofit, and other settings. Readers are active—both professionally and personally—and many are decision-makers for law firm purchases as well as for other organizations they serve. Of the members, 60% are male and 40% are female, and their average age is 46.
The legal community is actively engaged with the Hennepin Lawyer magazine, both as readers and content providers. In our 2015 membership survey, bar members indicated the high value that they place on HCBA’s member communications, specifically the Hennepin Lawyer. Over 95% of members read the magazine, and the majority are also recommending HENNEPIN LAWYER content to other attorneys.
The majority of bar members, in our most recent readership survey, indicated that they read the publication within the first week of receiving each issue. And our 2015 redesign has made the Hennepin Lawyer even more appealing to readers, and more attractive for advertisers.
Advertising in the Hennepin Lawyer brings your message to the individuals that you want to reach, allowing you to cost-effectively invest your marketing dollars.
For Display or Classified Advertising, contact Sara Bluhm
at 612-752-6623 or email at firstname.lastname@example.org.